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Cingular Rebranding Starts Monday


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#1 dlewis23

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Posted 12 January 2007 - 07:46 AM

Though long expected, Cingular will be renamed AT&T starting Monday. To promote the switch (and usher in BellSouth's integration), AT&T will launch the largest ad campaign in the company's history (which is saying something), notes Ad Week. There's a lot of signs and shirts to swap as well -- 2,000 nationwide company-owned wireless retail outlets and p-o-p kiosks have to change their signs, and about 15,000 store employees will begin wearing AT&T-branded uniforms.

Source: <a href="http://www.adweek.com/aw/national/article_display.jsp?vnu_content_id=1003531991"> adweek.com</a>

#2 Sparticus

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Posted 12 January 2007 - 10:13 AM

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Though long expected, Cingular will be renamed AT&T starting Monday. To promote the switch (and usher in BellSouth's integration), AT&T will launch the largest ad campaign in the company's history (which is saying something), notes Ad Week. There's a lot of signs and shirts to swap as well -- 2,000 nationwide company-owned wireless retail outlets and p-o-p kiosks have to change their signs, and about 15,000 store employees will begin wearing AT&T-branded uniforms.

Source: <a href="http://www.adweek.com/aw/national/article_display.jsp?vnu_content_id=1003531991"> adweek.com</a>

So at&t owned Cingular all along?

#3 dlewis23

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Posted 12 January 2007 - 10:35 AM

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So at&t owned Cingular all along?

no, Cingular was started by SBC and Bellsouth. SBC bought AT&T changed there name to AT&T because its a better name, so they owned 1/2 of Cingular for the last year or so now just recently AT&T bought Bellsouth. so now they own it all, and are the largest land line, internet service provider, and wireless provider on the planet.

#4 jkmullins

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Posted 12 January 2007 - 05:15 PM

I remember when BellSouth Mobility was rebranded to Cingular.  It actually took a few months before my phone displayed the new name.  Wonder how long it's going to be this time.

#5 Sparticus

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Posted 12 January 2007 - 07:24 PM

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I remember when BellSouth Mobility was rebranded to Cingular.  It actually took a few months before my phone displayed the new name.  Wonder how long it's going to be this time.

Welcome to the forum! :welcome:

#6 dlewis23

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Posted 12 January 2007 - 07:30 PM

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I remember when BellSouth Mobility was rebranded to Cingular.  It actually took a few months before my phone displayed the new name.  Wonder how long it's going to be this time.

i don't think its going to take that long, when i call bellsouth now they say at&t insted of bellsouth and my bill also says AT&T already, they changed alll the SBC Stuff over really fast.

#7 Storm311

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Posted 13 January 2007 - 05:39 PM

I've never like AT&T much, their old cellular service was shotty at best.  I constantly had issues with it...lets hope they don't turn Cingular into the same problem (on Verizon now).

#8 jypagan

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Posted 13 January 2007 - 05:59 PM

i hope AT&T improve the internet service for people like me previously bellsouth

#9 tommie gorman

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Posted 14 January 2007 - 12:29 AM

Welcome to the forum jkmullins   :wave: :welcome:

AT&T has almost offered great service. It is the pricing when they get so big that hurts. ( I know, not right now )

#10 dlewis23

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Posted 14 January 2007 - 07:32 AM

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Welcome to the forum jkmullins   :wave: :welcome:

AT&T has almost offered great service. It is the pricing when they get so big that hurts. ( I know, not right now )

AT&T's pricing is great, there DSL for the same speed is almost 1/2 the price for it through bellsouth. And they offer naked DSL so bye bye home phone that i never use.

#11 dann0

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Posted 14 January 2007 - 08:44 AM

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no, Cingular was started by SBC and Bellsouth. SBC bought AT&T changed there name to AT&T because its a better name, so they owned 1/2 of Cingular for the last year or so now just recently AT&T bought Bellsouth. so now they own it all, and are the largest land line, internet service provider, and wireless provider on the planet.

Anybody else sensing a Deja Vu?
Somethings feels familiar.

#12 tommie gorman

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Posted 14 January 2007 - 06:23 PM

Possible monopoly...nah.  :icon_scratch:





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