Definitely need to work on SEO.
Best thing people can do is spread the word.
And you're right, to the casual user -- they have no idea what makes TMN unique. Unfortunately the majority just follows where the rest of the crowd goes. A vicious cycle, feeding into itself. -- implications far deeper than just speed tests. lol
One of these days I hope to get my message across better, where more people want to engage. Until then, all I can do is keep developing. At the end of the day, I'm happy just serving those who already understand the difference.
Forums everywhere in general, died. The Internet changes and you have to change with it. I may eventually push the forums off into an archive in favor of a more modern method of communication.